1. allowed the new stadium to be named after a bank. if they had named it after Jackie Robinson, they would have gotten instant respect, fantastic pr, great merchandising opportunities and they would not have to worry about the name of the place ever changing.
2. over priced tickets. the mets didn't sell out opening day (night) at their new park. the 900 left over tickets were all priced over $500. this confirms that they have little understanding of supply and demand. hey Mr. Wilpon, you need the demand first (ask the Red Sox - sold out for the entire season with the same size park).
3. limited collectables for kids. i went to the first met game at citi field, my son and daughter wanted a t-shirt that celebrated the occasion. they only had adult sizes. nice one mets - your marketing needs to focus on the youth (us old folks are already sucked in)
4. TICKETMASTER - it appears that the majority of MLB teams use TicketMaster infrastructure to service the purchase of game tickets. the mets do NOT use TicketMaster, they use their own system. Try buying tickets online from the mets - not a good system.
i.e. if a big game goes on sale and you are lucky to get in to buy tickets (which is not easy being the system is easily overloaded), you can buy your your tickets and then back into the system to buy more. With TicketMaster you can not back into the system, which protects the fan(s) from the scalpers buying up all the tickets.
5. The patch. Just take a look at the patch on the sleeve of the mets home uniforms celebrating the inaugural season at citi field. ask any met if they deliver and if you can get extra cheese:)
6. Sweet Caroline. I mean pleeeeeeeeeezzzzzzz - can you not steal the great 8th inning song from the sox? hire someone who has an original creative view on music!
Sunday, April 19, 2009
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